Magenta Mobility, a leader in electric mobility, has announced its expansion into Uttar Pradesh, aiming to revolutionize sustainable transportation in India. This move highlights the company’s vision of decarbonizing India’s supply chain and establishing a robust EV infrastructure.
New Cities Welcoming Magenta’s EV Fleet
Previously operating in Noida, Magenta Mobility has now launched in Lucknow, Agra, Kanpur, and Varanasi. The company plans to deploy over 2,500 electric vehicles (EVs) across Uttar Pradesh by 2025, enabling businesses and consumers to adopt green transportation options.
Supporting Sustainable Growth with Infrastructure Development
To support this rapid expansion, Magenta Mobility is developing:
- AC and DC charging hubs: Ensuring convenient access to EV charging.
- Partnerships with Charging Point Operators (CPOs): Boosting the reach of charging networks.
- Collaboration with Jio-BP: Delivering reliable and fast charging solutions.
Creating Employment Opportunities
Magenta’s growth is also driving local employment. Over 1,200 Delivery Partners will be hired across Uttar Pradesh, supporting the company’s logistics operations and contributing to economic development in the region.
CEO’s Vision for Uttar Pradesh’s EV Ecosystem
Speaking about the expansion, Mr. Maxson Lewis, Founder & CEO of Magenta Mobility, said:
“Uttar Pradesh’s progressive EV policies and infrastructure support make it a key market for our growth. We are committed to accelerating the adoption of sustainable transportation solutions in this region.”
Building Strong Partnerships for Seamless Integration
Magenta Mobility’s partnerships with leading companies like Flipkart, Amazon, Porter, Delhivery, and Kuehne+Nagel enhance logistics operations by integrating EV fleets into last-mile delivery networks. These collaborations increase delivery efficiencies while promoting sustainable practices.
Magenta’s Broader Vision: ‘Ab Ki Baar Dus Hazaar’
As part of its campaign ‘Ab Ki Baar Dus Hazaar,’ Magenta Mobility aims to expand its national fleet to 10,000 cargo EVs. The company currently operates in 18 cities across India, providing green solutions for industries such as e-commerce, grocery, FMCG, and pharmaceuticals.
Revolutionizing EV Operations Through Innovation
Magenta Mobility leverages its proprietary software to:
- Seamlessly manage charging operations.
- Optimize fleet performance.
- Support workforce management.
This integrated approach reinforces its position as a leader in India’s electric mobility sector.
Pioneering a Green Mobility Revolution
Magenta Mobility’s expansion into Uttar Pradesh marks a significant milestone in India’s EV transformation. By deploying thousands of EVs, building charging infrastructure, and creating jobs, the company is driving India toward a more sustainable and eco-friendly transportation future.
