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How Tata Motors Became the King of Indian EV 4W

Tata Motors’ journey to the pinnacle of India’s electric four-wheeler (4W) market is a masterclass in strategic foresight, ecosystem development, and precise product-market fit. While competitors waited for the market to mature, Tata effectively built […]
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The Import Killer? How VinFast’s “Made-in-India” Value is Winning Over Buyers and Dethroning Tesla’s Brand Appeal

Vietnamese electric vehicle (EV) manufacturer VinFast saw its Indian sales skyrocket by over 2,000% in October 2025, selling 131 vehicles compared to just six in September. This dramatic increase was not a random spike in […]

Volume 1 Issue 12

In the Spotlight

Ampere Focuses on Sub-₹1 Lakh Electric Scooter Segment

by Pranay Theerdhala in News Comments Off on Ampere Focuses on Sub-₹1 Lakh Electric Scooter Segment

Ampere Targets Affordable Electric Scooters Greaves Electric Mobility has confirmed its strong focus on affordable electric scooters. The company’s Ampere brand will continue to prioritize scooters priced below ₹1 lakh. This decision shows the company [...]

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