PURE Enters North American Energy Storage Market with Strategic Partnership

Greaves Electric Mobility


Hyderabad, India / Toronto, Canada – May 16, 2025 – In a strategic move set to transform the North American energy storage landscape, Indian battery technology leader PURE has partnered with Charge Power Inc., a Canadian energy solutions provider. The partnership marks PURE’s official entry into the United States and Canadian energy storage markets, introducing its innovative PuREPower product line to new customers under a co-branded model.


Driving Innovation in Energy Storage

PURE has spent the past eight years developing cutting-edge energy storage systems designed for residential, commercial, and grid-scale applications. Backed by a robust portfolio of over 100 intellectual properties, the company now aims to bring its durable, intelligent, and efficient lithium-ion battery solutions to North America’s rapidly expanding energy storage sector.

The PurePower line incorporates advanced features such as:

  • High-performance lithium-ion batteries
  • AI-powered remote monitoring systems
  • Multi-level thermal management (cell, pack, and rack-level cooling)
  • Proprietary power electronics technology

This suite of innovations positions PURE as a competitive force in delivering resilient and scalable energy storage systems for a diverse range of users.


Focused Market Strategy for North America

Under the terms of the partnership, the companies will collaborate on:

  • Grid-scale energy storage solutions in the United States
  • Commercial and grid-scale energy storage systems in Canada

PURE will retain full ownership of its intellectual property, ensuring the security and exclusivity of its proprietary technology as it expands globally.

“After years of research, development, and successful deployments across India, we are confident that our PuREPower energy storage systems will resonate with North American customers,” said Dr. Nishanth Dongari, Founder and Managing Director of PURE. “This partnership is the next logical step in our journey of global growth.”


Local Expertise Meets Global Innovation

Charge Power Inc., headquartered in Toronto, brings over a decade of experience in deploying large-scale Battery Energy Storage Systems (BESS) across North America. Known for its technology-agnostic approach, Charge Power supports a wide range of energy goals for commercial and utility-scale clients.

“PURE’s technology perfectly complements our mission to offer reliable, high-performance energy storage solutions,” said Ravi Pinnelli, Managing Director of Charge Power Inc. “Together, we are uniquely positioned to deliver lasting value to customers across the continent.”


Riding the Wave of Market Growth

The timing of this partnership couldn’t be better. According to industry forecasts:

  • The US energy storage market is expected to reach $70.7 billion by 2033, growing at a CAGR of 13.9%
  • The Canadian energy storage market is projected to grow to $18.38 billion by 2030, with a CAGR of 15.8%

This growth is being driven by the accelerated integration of renewable energy sources like solar and wind power, and a global push toward sustainable energy infrastructure.


ELECTRIFYING INDIA’S LAST MILE