Ceer, Saudi Arabia’s first electric vehicle (EV) brand, has partnered with Rimac Technology to supply high-performance Electric Drive Systems (EDS) for its flagship models. This collaboration, formalized at a ceremony in Croatia, aims to establish Ceer as a leader in the Middle Eastern EV market. For Rimac, this partnership marks its first large-scale project in the Gulf Cooperation Council (GCC) region.
Key Highlights of the Partnership
- High-Performance EDS for Saudi Arabia
- Rimac will provide EDS solutions tailored for the Saudi and Middle Eastern markets. This will support Ceer’s goal of producing EVs with top-notch performance.
- The partnership aligns with Ceer’s commitment to offering cutting-edge EV technology to consumers in the region.
- Expansion of Rimac’s Reach
- Known for high-performance, limited-volume projects, Rimac now enters large-scale EV manufacturing with Ceer. This marks a shift from Rimac’s typical projects, such as the Rimac Nevera and Aston Martin Valkyrie.
- By partnering with Ceer, Rimac is broadening its impact and expanding its reputation in the global EV market.
- Impact on Saudi Arabia’s Automotive Sector
- Ceer, a joint venture between Saudi Arabia’s Public Investment Fund (PIF) and Foxconn, aims to be a major player in the Middle Eastern automotive sector.
- With this partnership, Ceer seeks to contribute $8 billion to Saudi Arabia’s GDP by 2034 and attract $150 million in foreign investment.
Strategic Benefits and Future Growth
- Supporting Economic Growth
- This partnership will strengthen Saudi Arabia’s EV landscape, fostering sustainable growth and reducing carbon emissions. It is a critical step toward making Saudi Arabia a hub for electric mobility in the region.
- This partnership will strengthen Saudi Arabia’s EV landscape, fostering sustainable growth and reducing carbon emissions. It is a critical step toward making Saudi Arabia a hub for electric mobility in the region.
- Rimac’s Global Expansion Strategy
- The collaboration with Ceer aligns with Rimac’s mission to scale production and reach new markets. This year, Rimac has secured several other key partnerships, including one with BMW.
- With enhanced production facilities in Croatia, Rimac is well-prepared to support large-scale projects like Ceer.
Through this collaboration, Ceer and Rimac are paving the way for high-performance, sustainable mobility solutions in the Middle East. This partnership reflects both companies’ dedication to advancing EV technology and building a greener future.
