India’s leading electric motorcycle brand, Revolt Motors, has announced the appointment of Roy Kurian as President, in a strategic leadership move aimed at propelling the company into its next phase of expansion.
With over three decades of experience in the automotive and electric mobility sectors, Kurian’s arrival comes at a crucial time as Revolt strengthens its position at the forefront of India’s clean mobility transition.
A Veteran in Mobility Leadership
Kurian’s career reflects deep expertise across both internal combustion engine (ICE) and electric vehicle (EV) markets. His portfolio includes senior leadership roles at:
- Montra Electric – spearheading electric mobility solutions
- Greaves Electric Mobility (Ampere) – contributing to EV product innovation
- Baxy Mobility – expanding business networks
- Tork Motors – building brand visibility and dealer outreach
His most defining achievement was at Yamaha Motor India, where he served for eight years as Senior Vice President – Sales & Marketing. Under his leadership:
- Sales grew from 200,000 units in 2010 to over 1 million units by 2016
- Yamaha’s competitive market share and brand positioning were significantly strengthened
- Multiple successful motorcycle launches cemented Yamaha’s reputation in India
Strategic Backing from RattanIndia Enterprises
Anjali Rattan, Chairperson of RattanIndia Enterprises Limited, praised Kurian’s proven capabilities spanning ICE and EV segments. She emphasized that this appointment enhances Revolt Motors’ leadership strength as the company works to accelerate India’s shift to sustainable mobility.
This strategic move aligns with RattanIndia’s vision to dominate high-growth sectors, with electric mobility central to its ₹7,000 crore market capitalization portfolio that also includes e-commerce, fintech, fashion, and drone technologies.
Vision for Revolt Motors’ Next Chapter
Returning to Revolt Motors, Kurian expressed his excitement at the opportunity to build on the brand’s strong foundation. His immediate priorities include:
- Scaling growth through a robust dealer and service network
- Expanding market reach to tier-2 and tier-3 cities
- Enhancing customer engagement with innovative ownership experiences
- Leveraging Revolt’s position as India’s first AI-enabled motorcycle manufacturer to attract tech-savvy riders
Kurian’s leadership is expected to guide Revolt through a key growth period, capitalizing on rising EV adoption and supportive government policies.
A Proven Academic and Global Perspective
Kurian’s educational background mirrors his career achievements:
- BBA from Bhopal School of Social Sciences
- Post-Graduate Diploma in Marketing Management from Safia College, Bhopal
- Global Executive Programs completed in Japan
- Recognized among India’s Top 50 Brand Leaders by the CMO Council
This blend of academic grounding and international exposure positions him perfectly to lead a brand navigating both domestic and global opportunities.
Revolt Motors – Pioneering India’s EV Motorcycle Movement
Founded in 2017, Revolt Intellicorp has carved a niche as a pioneer in India’s EV sector, introducing motorcycles integrated with AI-driven features for smarter, connected rides. The brand operates through authorized dealerships offering:
- Electric motorcycles
- Genuine parts and accessories
- After-sales service and maintenance
Its commitment to innovation and sustainable mobility mirrors India’s evolving transportation needs, especially as urban consumers increasingly opt for eco-friendly alternatives over traditional petrol vehicles.
The Road Ahead
With Kurian at the helm, Revolt Motors is poised to:
- Strengthen product innovation
- Expand geographically across India
- Scale production to meet increasing EV demand
- Build lasting brand loyalty in a competitive market
As the EV revolution accelerates, leadership grounded in extensive industry experience will be key – and Roy Kurian’s track record suggests he’s the right person to steer Revolt Motors into a future defined by sustainability, technology, and growth.
