Coimbatore, Tamil Nadu – Montra Electric has inaugurated its first Small Commercial Vehicle (e-SCV) outlet in Coimbatore, marking a significant step in its South India expansion. Partnering with TVS Vehicle Mobility Solution Pvt. Ltd. as a channel partner, the initiative aims to accelerate electric vehicle adoption in the commercial transport sector.
Strategic Location for Industrial and Logistics Growth
Located in Singanallur on Kamarajar Road, the new dealership positions Montra Electric at the heart of Tamil Nadu’s logistics hub. Coimbatore’s strong industrial base and entrepreneurial ecosystem make it an ideal market for electric commercial vehicles.
- Primary Model: Montra Electric’s 3.5-tonne e-SCV, EViator
- Target Segments: Intercity logistics, market distribution, and intra-city cargo operations
- Key Value: Cost-effective and sustainable freight movement solution
Dedicated Service and Maintenance Support
A service and maintenance workshop has been set up on Sulur Road, Kurumbapalayam, ensuring customers have access to after-sales support and uninterrupted operational continuity.
Inauguration Highlights:
- Saju Nair, CEO of TIVOLT Electric Vehicles Pvt. Ltd. (e-SCV division of Montra Electric)
- Madhu Raghunath, CEO of TVS Vehicle Mobility Solution Pvt. Ltd.
- Attended by customers, business partners, and industry stakeholders
EViator: Power, Performance, and Reliability
The EViator is designed to meet the demands of modern freight operators with advanced features:
- Motor: 80 kW electric motor delivering 300 Nm torque
- Range: 245 km certified, 170+ km real-world on a single charge
- Technology: Advanced telematics for fleet monitoring and >95% uptime
- Warranty: 7 years or 2.5 lakh km – among the longest in India’s commercial EV market
Performance Benefits:
- Competitive power and durability
- Low total cost of ownership
- Reliable option for fleet modernization
Industry Leaders Speak
Saju Nair emphasized Coimbatore’s potential, stating the launch aligns with Montra Electric’s commitment to sustainable mobility solutions for evolving logistics needs.
Madhu Raghunath highlighted the importance of transitioning to cleaner transportation in urban and semi-urban freight operations.
Expanding Montra Electric’s Nationwide Network
This launch adds to Montra Electric’s growing dealership and service center network across India, reinforcing its infrastructure development strategy for electric cargo vehicles.
About Montra Electric (TI Clean Mobility Pvt. Ltd.):
- Parent Group: Murugappa Group
- Business Segments:
- Heavy Commercial Vehicles
- Mid & Small Commercial Vehicles
- Last-Mile Three-Wheelers
- Electric Tractors
- Notable Products: 55-ton electric truck-trailer RHINO, SUPER AUTO, SUPER CARGO, and India’s first electric tractor E-27
Driving South India’s EV Transformation
With the Coimbatore dealership, Montra Electric strengthens its foothold in South India, furthering its mission to electrify commercial transportation and deliver cost-efficient, eco-friendly mobility solutions to the logistics sector.
